I became a mind reader at 13. Now CEOs pay me to fix their sales.
You don't need to become louder. You need to become easier to recognize.
I work with high-performing experts going independent: good enough to be hired, not clear enough to be chosen yet. I make your value obvious to the buyers who matter, so they choose you & pay you like the expert that you already are.
Watch How I Think
You're smart, and that's often the recipe for disaster. Here's why.
The problem walks in wearing a revenue costume. It's always standing further back than anyone in the room thinks.
I grew up in the North Carolina mountains. Dad worked in factories, Mom was a secretary, and at 13 I started doing the strangest thing I could find: reading minds. That turned into more than 15,000 live shows at Universal Studios and 13 years working alongside James Randi, the most famous skeptic ever.
Then I walked into a boardroom and found out that the psychology underneath the show mattered more to executives than anything they'd gotten from people who studied business on purpose.
The stage teaches one discipline that business never does: the room tells you the truth every single night. The trick lands or it dies in front of you. After 30 years of that feedback, you stop guessing how people decide. You know.
- Pure Storage: re-engineered its sales approach around how buyers actually decide. Millions more in revenue.
- Thrive Agency: installed a new sales system: order value up, sales cycle shorter.
- State Farm: rated me their #1 professional skills coach 3 years running.
- BP: top-rated keynote speaker at their c-suite conference.
The question I bring into every room is the same one I asked on stage: what are you looking at that you're not seeing?
Work with me
Companies and independent experts bring me in to fix how they're seen and how they sell: positioning, message, offers, and the sales conversations that follow. Sometimes that's an engagement, sometimes it's a room and a day. Both start the same way, with a diagnosis.
Center Stage
The system I teach: Promote. Sell. Perform. Make the right people know you exist, make the yes easy, deliver something worth talking about. A community of people building it together, with me in the room.
Books & Media
How people decide, get persuaded, and buy: in books you can read this week and videos you can watch tonight. Start with "Show. Business." if you sell anything at all. It's $7.
And one night a month I still read minds on stage here in Asheville. Everything above grew out of that room.
Think Like A Mind Reader. Letters from a working mentalist.
I've spent 30 years learning how people decide, and I put the best of it in your inbox: how buyers say yes, how rooms get read, what your prospect is thinking and won't say out loud. Written by hand, to one reader. You.
Underneath all of it
Every door leads to the same job. I work with what's hidden: the real reason a buyer says yes, the thing an audience feels but can't name, the point of view a leader has but hasn't found words for.
This is not for anyone who wants to stay safe behind polish, build a beige brand, and hope someone notices.
Quod latet, id regit. What is hidden, that governs.
Think we might be a fit?
One call and we'll both know. I'll tell you what I see, where the real problem sits, and whether I'm the right person to fix it. If I'm not, I'll say so and point you at whoever is.